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Even the land of magic lanterns and flying carpets needs sink units – preferably Franke sinks. That is why Franke recently established a sales company for sinks and accessories in Morocco. The new subsidiary, Franke Kitchen System SARL is headquartered in Casablanca and has already achieved good initial sales figures. Following the removal of various trade restrictions on foreign suppliers, the Kingdom of Morocco with its 28 million inhabitants now has to cope with the ef-fects of its former economic policies. The standard situation in Morocco today is a local production with too little output and too few innovative products. As a result, the market is presently dominated by imported products – and this applies to sinks, too. Despite the high prices – which are the result of excessive import duties – people are buying because they are extremely interested in products which are up to international standards. It is for this very reason that Franke Kitchen Systems Division sees potential opportunities. Accor-dingly, it intends to establish the Franke brand name as quickly as possible on the Moroccan market. With the support of an extensive sales network, it intends to gain a leading position in the mid to top-of-the-range market segment. Last changes: © Franke Holding AG